Digital marketing - Paving a new way for success

The past decade has seen a very drastic shift from analog to digital. At one point online marketing was just a new and different way to market. It opened up a new form of media on which to peddle goods and services. But within just the past few years, the importance of digital marketing has become something else. It’s become an integral part of what a business is to its customers.

People of all ages - young, middle-aged and old are all using the internet for multiple purposes. Statistics show that at least 97% of people aged below 65 use social media at least once a month. Hence, for young entrepreneurs starting new businesses it has become inevitable to find the best digital marketing agency that can spread the word about their business in the right way.

Reaching people where they spend most of their time -

An average adult spends about 2-4 hours on social media marketing every single day. This is mostly their leisure time when their mind is stress-free. If an intriguing ad pops up for something that might interest them, then there is a 20% higher chance that they might buy it.

Levels the playing field for small businesses -

It is often seen physically when a large store/ brand opens next to a small one, no matter how good the small store is it always suffers a loss. But in the era of internet, there is an equal opportunity for everyone to thrive. Just keep the quality of the product high and be careful about where you spend your money and no big brand will take away your shine.

Having said this, only 45% of marketers social media efforts are actually paying off. There are definitely some winners and losers on social media. Just having a profile and sharing some content once in a while isn’t enough. You need a social media marketing strategy, you need a local digital marketing agency that understands the need of the market and gives you the push in the right direction.

Even though the money spent on digital marketing is far less than what is spent on offline marketing, still every business needs a good return on investment to keep afloat in the market. Toffee Pvt Ltd being the best digital marketing agency in Noida understands the needs of its customers and personalized solutions for the best results. That is how it enables you to win big!